Hero Motocorp News: Hero MotoCorp strengthens digital presence with virtual showroom | – Times of India

Hero Motocorp News: Hero MotoCorp strengthens digital presence with virtual showroom | – Times of India [ad_1]

NEW DELHI: Hero MotoCorp on Thursday launched a virtual showroom function to supply a digital shopping for expertise to clients.
The Virtual Showroom will allow clients to find, have interaction and buy Hero’s bikes and scooters by way of a seamless digital expertise. Providing a 360-diploma view of each the area and the product, the function permits clients to simply browse and discover the design, options, and technical particulars of every mannequin proper from the consolation of their houses.
The virtual showroom could be accessed by way of Hero MotoCorp’s firm web site. The new function prioritizes buyer comfort and ensures an expertise that’s an identical to a bodily showroom go to. Customers can simply navigate to the ‘Request a call back’ to investigate concerning the automobile of their alternative, whereas an choice of direct buy can also be obtainable.
Key attributes and highlights of the function:
Virtual Showroom (VS) is the preliminary touchdown web page giving an ambiance much like a bodily showroom. The VS showcases 9 merchandise, which could be bought by way of Hero’s e-commerce portal – eShop.
Hero Product Configurator (HPC) supplies the 3D product expertise to the purchasers with all product options, colours, variants aesthetically displayed. The Accessory Configurator supplies an immersive expertise of including the equipment of alternative on the automobile. The worth of the chosen automobile is dynamically up to date foundation the variant and placement chosen. Further buy processes could be accomplished by way of Hero’s eShop platform.
Augmented Reality (AR) expertise is generated inside HPC or straight from VS, to allow clients and web page guests to reinforce their product expertise and understanding immediately by visualizing the automobile in an atmosphere of their alternative. The AR function could be skilled on supported iOS and Android gadgets with out the necessity to obtain any app.
Naveen Chauhan, head – gross sales and after gross sales, Hero MotoCorp, stated, “At Hero MotoCorp we are constantly striving to enhance our customer buying experience. Considering the need for social distancing and catering to the digitally savvy customers, it is imperative for our services to be present at the customers’ fingertips while providing a holistic experience right from the beginning of their purchase journey. This feature is in line with our commitment to build value-led initiatives. Soon after launching our messaging app based chatbot services, we are now bringing a Hero showroom straight to the customer’s room.”


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